In September 2019 your Facebook ad campaigns (existing and new ones) will be converted to Campaign Budget Optimization. Here’s all the step you have to take now to prepare yourself for this big change. Source: Facebook Campaign Budget Optimization The Ultimate Guide
Are you still following the traditional marketing funnel? Here’s why you need to rethink that. Source: Forget What You Know About Marketing Funnels and Do This Instead
FB Retargeting can make or break your campaign, but did you know most marketers go about it all wrong? After learning the hard way, Scott reveals all in this and shows you how to do Facebook Retargeting the right way. Source: How To Master FB Retargeting and Micro Targeting – Scott Oldford
Your favorite brands micro-target internationally on social media all the time, it’s very effective in turning strangers into customers globally. Here’s how you can use what you know about your audience and their specific demographics to make compelling Facebook ads that are highly relevant in 2018. Source: International Micro-Targeting with Facebook
Facebook Analytics is launching new analytics for Instagram, and advanced analytics for Pages. Source: Measure the business impact of Instagram and Pages in Facebook Analytics (beta)
Source: How to Use UTMs to Track Facebook Ads in Google Analytics | AdHawk Blog
If you’re testing out Facebook advertising for lead gen, understanding the results can be tricky. Contributor Brett Middleton outlines three optimization tactics to help you make data-driven decisions. Source: UTM tags + Facebook ads = awesome – Marketing Land
If you want to move on from simply boosting posts, you’ll have to learn more about Facebook Ad objectives. Here’s Source: Which Facebook Ad Objective Should I Choose?
Learn how to track actions that matter with your Facebook pixel on your website and continue with the Facebook pixel setup guide to installing the Facebook pixel. Source: Learn how to track actions that matter with the Facebook pixel
Sometimes people say things like: “Sam only shares simple, common sense advice, he never teaches anything advanced”.Today, mostly for fun, I want to share something advanced. (really advanced…).Most of the time I share simple strategies anybody can use to make dramatic improvements to their life and business. I do this because 90% of the time,…Continue Reading “Ninja Shit — Playing To The Biases Of Facebook’s Algorithm”
