Resources, references, inspiration and all things lovely in design & marketing
Whether you’re part of a marketing agency, or a solo freelance content creator, you’re probably familiar with the dreaded ‘creative block’. Just when you need it most, your creativity deserts you. Source: Plutio – 5 Techniques for Brainstorming Content for Clients
2021 State of Demand Gen – Report 2021 State of Demand Gen Find out where you stand against your peers in the tech demand generation landscape with Activate’s 5th annual “State of Demand Gen” report. This report Source: 2021 State of Demand Gen
When it comes to reaching new prospects at the top of the funnel, blogs, infographics and videos are more apt than other content types. Indeed, 72% of B2B tech marketers and demand gen decision-makers surveyed for a report [download page] from Activate Marketing Services in partnership with MarketingCharts say that blogs work best at this……Continue Reading “Here’s What B2B Content Works at Each Stage of the Funnel – Marketing Charts”
Our Head of Creative + Social shares some tips and tricks that you can use when preparing video content for your personal and professional branding. Source: Talking heads: Your guide to script writing + shooting video content | Growth Manifesto
I started content marketing in the early days. So early that when I first met the WordPress founder, he had just raised $1.1 million for WordPress. Fast forward to today and WordPress is worth over a billion dollars. Similarly, when I first started with content marketing, there were less than 30 million blogs that existed…Continue Reading “17 Charts That Show Where Content Marketing is Heading”
Learn how to create a one-page content marketing strategy to improve your chances of success – Content Marketing Institute Source: Simplify Your Content Marketing Strategy with a One-Page Plan
The Internet has changed how we decide what to buy. At Google, we call this online decision-making moment the Zero Moment of Truth – or simply ZMOT. Source: Zero Moment of Truth (ZMOT)
There are a variety things you can do with the content you already have, and by revisiting this material, your business can receive numerous benefits. Source: Getting More Out of Old Content
Curalate Source: Content Marketing Tools – The Ultimate List for Beginners and Experts
With every other form of marketing on the internet becoming too competitive and difficult, one marketing strategy that will save you is content marketing. Your audience is dying to hear your voice and your story, and you’ve got to give it to them in an enchanting manner or you stand the risk of losing them to…Continue Reading “7 Popular Content Marketing Toolkit That Will Triple Your Search Traffic”