Low-budget branding is about positioning yourself in your field of expertise. A must-read for small businesses. Source: Low-budget branding for small businesses • Yoast
Brand development in 2020 is more important than ever. By following a strategic process, you can consistently grab customers’ attention, loyalty and, most importantly, sales. Source: 13 Steps for Brand Development to Grow Customers and Value
Source: BrandScript Archives – SUCCESS agency Blog
by Marty Neumeier Source: THE ONLYNESS TEST — MARTY NEUMEIER
Business Name Generator Source: How Does Squadhelp Work? | World’s #1 Naming Platform
Source: (PDF) Sounds good: Phonetic sound patterns in top brand names
“In this article we examine a phenomenon known as sound symbolism, where the sound of a word conveys meanings. Specifically, brand names are composed of individual sounds called phonemes and we investigate how this phonetic structure of brand names affects a consumer’s evaluation of products and their underlying attributes. We demonstrate that consumers use information…Continue Reading “A Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments [PDF]”
The mere letters and sounds used in a brand name can have a curious impact on its reception by the public. Source: What’s in a Brand Name: the Sounds of Persuasion | JSTOR Daily
Our Head of Creative + Social shares some tips and tricks that you can use when preparing video content for your personal and professional branding. Source: Talking heads: Your guide to script writing + shooting video content | Growth Manifesto
Learn how small businesses can use social media, email and content marketing to help boost their visibility. It’s not just for the big brands! Source: Online Marketing Steps You Can Take to Make Your Small Business Stand Out |