The Decline of Social Traffic and the SEO Renaissance

Recent trends show why SEO should always be the cornerstone of your WordPress traffic acquisition strategy. Everyone wants traffic, and there was a time when one of the best ways to grow it was through social media. However, that particular party may be over. Twitter accounts for less than 2.5 percent of traffic to publishers, ……Continue Reading “The Decline of Social Traffic and the SEO Renaissance”

Pinterest, Instagram, and Google are big winners as Facebook traffic share falls 8% in 2017

Changes to Facebook’s feed algorithms and user behavior caused a major drop in their share of visits, opening the door for major growth by Google and Pinterest. Shareaholic’s 2017 Search and Social Report digs into who is driving the most traffic to sites and how it’s changed in the past year. Source: Pinterest, Instagram, and…Continue Reading “Pinterest, Instagram, and Google are big winners as Facebook traffic share falls 8% in 2017”

Top 20 Facebook Statistics – Updated February 2018

Facebook represents a huge potential market for your social media efforts, but it is becoming increasingly difficult to stand out from the crowd. The following statistics highlight some relevant Facebook facts and can ultimately help you to navigate it better, increasing your return on investment (ROI) and leading to greater marketing success. Source: Top 20…Continue Reading “Top 20 Facebook Statistics – Updated February 2018”