7 unconventional ways to use Facebook Lead Ads to improve your business – LeadsBridge

The arrival of Facebook Lead Ads was like an earthquake in the Advertising world. LeadsBridge is registering new advertising agencies specializing in lead acquisition through Lead Ads from across the globe, including enterprises that allocate 80% of their budgets to Lead Ads campaigns. But…  (Yes, there’s a “but”—isn’t there always?) Despite the rapid global adoption…Continue Reading “7 unconventional ways to use Facebook Lead Ads to improve your business – LeadsBridge”

How to Setup Conversion Tracking in WooCommerce

Conversion Tracking in WooCommerce We all know the important of tracking your conversions properly. I have been receiving quite a few questions about how to setup conversion tracking in WooCommerce, especially on my How to Insert the Facebook Conversion Pixel in WordPress post. There is a great new WordPress plugin out that will allow you…Continue Reading “How to Setup Conversion Tracking in WooCommerce”

The 5 Important Metrics of Facebook Ad Campaigns

Without a doubt, Facebook is THE PLACE for most businesses to build target audiences and generate revenue. But, as I’ve covered before, organic reach on the social network isn’t very pleasing. With more businesses joining the social media platform every day, the news feed continues to become more and more competitive. If you’re starting a…Continue Reading “The 5 Important Metrics of Facebook Ad Campaigns”

Challenge: Review 8 Facebook Ad Metrics and Improve Your Ad Performance

Facebook Twitter Google+ Pinterest LinkedInIn almost every marketing office or advertising agency, there’s an elephant in the room. We try to ignore it, make up excuses for addressing it “next time”, or even attempt to hide it entirely. This elephant goes by many names, but we’ll call it for what it is: Poor Ad Performance….Continue Reading “Challenge: Review 8 Facebook Ad Metrics and Improve Your Ad Performance”